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How Automation Can Increase Sales and Customer Retention

Failing to communicate with your customers adequately can send the wrong message, making them feel neglected or undervalued. Conversely, communicating consistently and effectively with customers can enhance loyalty.
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Why is Email Marketing Still Such a Valuable Tool?

Despite the myriad of methods to communicate, email marketing remains a tried-and-tested method for customer retention and engagement. But why is email marketing still such a crucial tool to reach customers in an age where other communication methods are at our fingertips? Let’s explore...
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Why Ongoing Customer Feedback is Important to Your Business

As a business owner, it’s important to elicit feedback from both new and loyal customers. Generating feedback is a reliable way to understand how your products and/or services are being received.
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